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Writer's pictureTientip Narach

Embracing Tech: Temu's Shift from E-Commerce to Tech Dominance

In the realm of online retail giants, Temu has long been recognized as a prominent player in the e-commerce landscape, competing alongside global giants like Amazon and Alibaba. But what if Temu decided to redefine itself not merely as an e-commerce company, but rather as a tech company at its core? How would this shift in perspective impact its success and the experience it offers to its customers? Let's dive into the world of Temu's transformation and compare its features and product range with that of Amazon and Alibaba to uncover the key differentiators and who truly harnesses the power of technology and data.

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